Krüger manufactures a wide assortment of branded beverages, foodstuffs and pharmaceutical products in instant form, as well as ready-to-drink products and coffee flavours and aromas.The range of instant products covers a broad selection of soluble coffee specialities plus a number of teas and fruit juices. Today, there are five main areas of business that represent the strategic alignment of the Krüger Group: Instant and dietary products for the food trade, pharmaceutical products for self-medication, chocolate products, and semi-finished products for the processing industry.
Krüger operates all its sites in strict accordance with the original entrepreneurial idea of manufacturing consistently high-quality, consumer-oriented products for the food, drink and tobacco industries and selling them at fair prices. The reward is technology leadership in instantising processes and in the production of effervescent tablets.
Krüger has always opted for completely new technologies for manufacturing instant products. As a result, he staked out the area of business that is now associated with the brand name throughout Europe.
Krüeger started using the Placard label holder in 2004 as part of their efficiency programmes.